Danish breweries add to the spirit of Christmas in their own inimitable ways... As early as an afternoon in mid November, you may see horse-drawn Tuborg or Carlsberg wagons decked out with garlands and Danish flags delivering the year's specially brewed Julebryg, or 'Christmas Brew', with Santa capped staff handing out free samples.
Tuborg's Christmas beer weighs in at a powerful 5.7% alcohol, and it's arrival is yet another reason for a party. Almost every Danish brewery now launches a Christmas beer, some of which are even stronger than Tuborg's. However, for the ladies, Carlsberg have considerately been providing Julepilsner, (a mere 4.6%) since the 1920's.
"J-day" (from the Danish word for Christmas beer: Juleøl) is normally the first Friday in November. At exactly 8.59pm the Christmas beer is launched, and you will find that practically every bar, café or pub in every town or city in Denmark will be buzzing with young people enjoying the first Christmas beer of the year. A great way of getting into the Christmas spirit!
And if you are in Copenhagen, why not take a clubbing tour of the city afterwards?
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